Live Slow to Win Big. For you and our planet Earth.

KITCHEN feels high with WWF Climateers 3600 Low Carbon Challenge.


Starting 2008 September onwards, every household in Hong Kong will be a monthly electricity bill rebate by the government which adds up to HK$3600 at the end of the whole 6-month period.

In order to urge people not to consume more electricity (which in turn damages our climate with excessive emissions of CO2) purely because of the rebate, KITCHEN joins forces with WWF to launch a meaningful competition for the public to take part - 3600 Low Carbon Challenge. With winners being the ones who are the slowest to use up the entitled $3,600.

Built by KITCHEN, a 3600 Low Carbon Challenge minisite is launched to promote the competition. The site has an engine for people to enrol and participate. Once you enrol, simply input your electricity bill amount starting from September and you're in competition with the rest of Hong Kong families. Along the upcoming 5 months, you can always check who's the energy-saving leader and to share energy saving tips with the rest.

KITCHEN has also tailored a household version of Carbon Calculator purely for this meaningful competition, a lovely print ad on Ming Pao as well as an online ad on Ming Pao Online plus Yahoo!

Make this world a better place with facebook

Want to know your "Carbon footprint"? Use WWF's Carbon Calculator developed by KITCHEN!

Comparing with the most sophisticated parts of the world, Hong Kong is still in pressing need to educate the public the concept of "Carbon Footprint".

Measured in tons per year, Carbon Footprint is the amount of Carbon Dioxide (which is believed to be the key poison to our healthy planet) emitted by each of your activity like driving, sleeping with your air-con on, or simply travelling by air planes.

With KITCHEN's eco-friendly facebook application tailored for WWF - "Let's see Less C", you can see how much Carbon Footprint you produce with your lifestyle plus how much you can reduce, with just a little shift of your habit.

Have this world-changing facebook application today!

A revamp of website to recruit more Climateers

KITCHEN x WWF call for less Carbon Footprint

Climateers, as coined by WWF, are the group of people volunteer to rectify the climate change through cutting their "Carbon Footprints" considerably with a change of their lifestyle.

"Anyone can pledge to be a Climateer. But to achieve this, we must have a very user-friendly website in the first place.", says Allen Wong, Director of Client Service, KITCHEN.

On top of making WWF's site a more friendly one, KITCHEN's revamp leaves room for the site's future expansion.














And make sure you try out the Carbon Calculator and see how big your Carbon Footprint is!