Tuesday, September 16, 2008

K11. What renders shopping in Tsim Sha Tsui hip. Again.


Once a shopping hub of world's most luxury brands, the charisma of Tsim Sha Tsui has been split among the mega shopping places on Hong Kong Island, for more than a decade.

Such dominance might shift with the recent erection of K11 in Tsim Sha Tsui, an all-new flagship shopping complex co-developed by New World Development and Urban Council, adjacent to its counterparts of Hotel and serviced apartments.

Positioned as the first Shopping Art Gallery in Hong Kong, the element of art would be a long-term marketing emphasis for K11 in the years to come.

To ride on such, KITCHEN has created a website equipped with interactive functions to highlight K11's key features, which would surely facilitate client's leasing to its potential tenants.

1 comment:

project_bleu said...

Ah...so its a shopping/art gallery.

From what I could make of the television advert, it seemed like some hip, fashion show/gallery thing. My bad