Friday, October 10, 2008
Getting close to hundreds of top clients. A mind-freshening speech by Tony for a post-Cannes 2008 event.
On 8 October, 2008 at Hong Kong Arts Centre, Tony Wong of KITCHEN was invited to make a speech for a post-Cannes event hosted by TVB.
Titled as "No Guts. No Glory.", Tony illustrated his own discerning viewpoints on advertising with his talked-about works done for SUNDAY, E*TRADE, KMB and Chase Manhattan throughout his career.
With core message being "As a client in Hong Kong, why you should strive for creative excellence in every ad you run.", Tony opened up minds of audience with topics like “Whatever too right is probably wrong.”, "Not feeling comfortable is good for you" and "Ads are never made to inform"..., 3oo senior clients in town left the theatre with mind-expanding ideas regarding advertising.
"I could never imagine Advertising could be seen this way. Never from any companies. Never from any colleges. I would really regret if I chose not to come here today.", says a satisfying attendant.
Labels:
Arts Centre,
Cannes 2008,
Chase Manhattan,
E*TRADE,
KMB,
speech,
SUNDAY,
Tony Wong,
TVB
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